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How To Grow Sales With Company Stores

Posted on February 14, 2023 by Erika West

As a Distributor, prioritizing your promotional product Sales is exceptionally important. And BrightStores has a solution! Our robust Company Store platform paves the way for streamlined communication between you and your suppliers as well as fulfillment centers, making it easy for Clients to effortlessly place their orders while you sit back and grow your Sales! 

Wait a second, is it really that easy? Actually, yes. Let’s get into how BrightStores can help!

NEW Discovery Document

So you think that your Client would benefit from a Company Store, but you don’t know where to start – Don’t panic! Setting yourself up for store building success by knowing which questions to ask your client from the start is crucial! And to give you a head start, our Team has created a Discovery Sheet that dives into the details that will help you discover what type of store they need and the features that are most important to them. You may be wondering what exactly this Discovery Document consists of, and we’re here to give you an exclusive preview! Our NEW Discovery sheet includes key considerations such as:

  • What type of Store does your Client need?
  • What reporting capabilities are necessary?
  • What is the timeframe and budget?
  • User Experience
  • And MUCH more! 

Our Team has worked hard to ensure that all of your suggestions and questions are answered in our Discovery Document, and it is truly a wealth of helpful information! Discovery is a significant part of the pre-Store Building process where you can ask your Client questions in order to figure out what they need from a Store. Growing your Sales starts here, so don’t skip this important step!

Download the amazing Discovery Document here.

Sales Resources

Whether you’re selling, building, or managing a Store for your Client, BrightStores always has your back. Our Sales and Marketing Team has created a myriad of resources to help in your Sales pitches as well as the entire process, from beginning to end.  Our resources include:

  • Sales Sheets & Infographics
  • Webinars & Weekly Demo Presentations
  • Demo Stores (DIY Demo Stores & Client Friendly Presentations)
  • Presentation Tips.

So how can these resources help you? Our Sales Sheets and infographics, including but not limited to our Discovery Document, can assist in deciding which type of Store is right for your Client. We have Sales Sheets that cover many different topics, so if you need something regarding a specific topic, check out our website. For Clients and Distributors who want to browse more, we highly recommend checking out our many Demo Stores! BrightStores has created various Demo Stores for many scenarios so that you can envision the possibilities of the finished product that could be your Store! If you’re ready to speak with our Sales Team and get started, they are also more than happy to present a demo of one of our many solutions on a call with your Client! This allows your Client to feel like they are a part of the process. Last but not least, we host monthly webinars as well as weekly Company Store Demo’s on our website. You can register for our next webinar here.

If you’d like to browse through all of our Sales Resources, you can visit our website here.

Building & Launching Your Store

So you’ve decided to build a Store for your Client – that’s great news! And BrightStores will be there to support you through your entire journey. Our Store Building, Store Art, and Support Teams are here to act as your guide through the process. This will help you get your Store up and running as quickly as possible so you can get orders in and start selling! Let’s get into what Teams you will work with frequently over the course of building and launching your Store.

Sales

Our Account Management and Sales Team is highly knowledgeable and trained on BrightStores Store Solutions. Their backgrounds and professional experience enable them to effectively advise Distributors on what may work best for their End User Clients. Our Team works hard to educate Clients about the Sales Process, Distributor Resources, Store Demos, and more! 

Onboarding 

Launching a Store is an empowering experience! And a huge part of what makes this process so successful and exciting is working with our incredibly knowledgeable Onboarding Team. They will help you decide what features you need and add products to your Store. And that’s not all! Our Onboarding Team will also provide training on our Systems and give you an in depth run through of the Store.

Store Art 

Our Store Art team is eager to learn, be challenged, and mostly to please our clients through extraordinary store designs. Bringing your innovative ideas to life is something we are passionate about! If you’re looking to improve Store functionality, put in a custom art request, or just refresh your Store, our Store Art Team aims to impress distributors and end user clients alike with their customizable designs.

Support

Building, designing, and launching a store is a busy process! And like we’ve said before, we’re here for you through it all – even after the store is launched. That’s where our knowledgeable Support Team comes in! The BrightStores Support Team is a wealth of knowledge, and these problem solvers work hard to keep Distributors happy by resolving technological issues, assisting Distributors with their Store, troubleshooting questions, and much more!

Integrations

Provide a state-of-the-art Online Store experience by using Integrations that allow your store to connect seamlessly to outside programs to increase efficiencies by automating processes! As amazing as our Integrations are, you may be wondering how they can help you grow Sales.

Simply put, Integrations create efficiencies by sharing data between systems and enhance Security by controlling user access. They can also provide accurate order totals by utilizing tax and shipping integrations to calculate charges. Do you need Integrations for SSO capabilities? We’ve got you covered! What about APIs so you can connect with endless outside systems? We have that too! And last but not least, market your Stores by using the Zapier Integration in Company Stores! The crazy part? This isn’t even all of our Integrations. Visit our Integrations page for more information!

Reporting

Reports provide you with vital insights into how your Store is doing. By finding areas of improvement to work on, you can give your Clients important information such as:

  • Inventory Trends
  • Monthly Sales
  • Order Management
  • What Products Are Selling

We are also always adding NEW and exciting features, such as our amazing Org Level Sales Report, which gives Distributors access to view their Sales across ALL of their Stores. So how else is Reporting used to grow Sales? Our Reporting Suite gives you the opportunity to create ANY type of report with our Custom Report Builder. This enables you to stay up to date on all of the information and statistics you may need to improve Sales.

It’s very apparent that BrightStores has tons of resources to help you sell Online Stores as well as grow your own sales! We care about our Distributors and Clients, and making everyone happy is our goal. If you have questions or you’re ready to go ahead and get started on a Store of your own, contact us today! 

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