Have you ever forgotten an important industry term? Didn’t you wish you had a cheat sheet? Well look no further, because we’ve created one just for you! This resource is perfect to go over every once in a while to stay up to date on Promo Industry vocabulary.
Keep reading to learn more about the terminology typically used in eCommerce Systems, Integrations, eCommerce and Email Security including: API, SSO/SAML, Punchout/cXML, DNS, PCI, GDPR/CCPA, and more!
Below is a list of crucial eCommerce terms. While you may already be familiar with some of this vocabulary, check it out anyway – you might just learn something new! This can also be a great refresher for those who need it.
SaaS – Software as a Service Delivering a hosted piece of software through licensing and subscription. End users access via the internet as a service rather than installing on individual
Computers. Example: Simple Stores & Company Stores
PaaS – Platform as a Service Complete development and deployment of ready-to-use cloud-hosted platform for running, maintaining, and managing applications.
Example: Google Office & Office 365
Integrations – Connections from one software system to another to work together to share information and data. Example: Company Store & Payment Gateways (Stripe, PayPal)
APIs – Application Programming Interface Allows two or more pieces of software to communicate with each other using specification documentation to describe howto build a connection.
Example: Company Store & other systems with open APIs
JSON-Java Script Object Notation
Open standard file format and data interchange format.
Middleware Software – Act as a “middleman” to understand and share data between
two system’s APIs when administrators cannot use the APIs to build the integration to the receiving system.
Example: Company Store → Zapier → Salesforce
SSO – Single Sign On
Allows users to use one set of credentials to sign into multiple software systems.
Example: Company Store & an employer’s intranet system
SAML – Security Assertion Markup Language
The most common form of SSO to pass user information from one system to another.
Example: Standard SAML & Advanced SAML
Google SSO –
Allows users to use Google credentials
Punchout – Communication between a company’s internal procurement systems and a supplier or eCommerce system.
Example: Company Store & Oracle
cXML & OCI – Standard protocols used for developing a connection sending relevant order information.
“Identifies” items offered in the procurement catalog.
Your security is our top priority. At BrightStores, our systems are going through continuous security updates and performance enhancements so you never have to worry about your hard work being compromised. Check out these essential Security terms to learn more:
TLS – Transport Layer Security
Establishes an encrypted link between a server and a client, typically a web server (website) and email client.
Example: Chrome, Firefox, Safari
IP Addresses – Internet Protocol
Unique address that identifies a device on the internet or local network.
DNS – Domain Name System
Readable domain name to match the IP address.
PCI DSS – Payment Card Industry Data Security Security Terms Standard
A set of network security and business guidelines adopted to protect consumers’ payment card
information and personal data.
GDPR – General Data Protection Regulation
An EU law that requires businesses to protect the personal data and privacy of EU citizens. The GDPR set a worldwide example for citizen privacy protection.
CCPA – California Consumer Privacy Act
The closest equivalent US has to GDPR. Businesses must ask consent before:
• Tracking/Advertising Cookies
• Sending Newsletter/Marketing Email
• Sharing data with other companies
DFA – Dual Factor Authentication
MFA – Multi Factor Authentication
Examples of MFA:
• SMS Token Authentication
• Email Token Authentication
• Software Authentication
• Phone Authentication
2-Factor Authentication – An extra layer of protection to ensure the security of online accounts by requiring the user to provide two or more verification factors to access an online account.
We know, that’s a lot of information to process! Lucky for you, our Team has already recorded a Webinar on this topic! If you’d like a more in depth explanation of these Tech terms, Lucy and Victor cover all of them plus answer Frequently asked questions with answers straight from our expert Support Team. Check it out here.
If you’re ready to get started on your own Store, contact us today!