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Bright Sites Feature Focus: Retail Elements

Posted on November 17, 2016 by Lucy Taylor

Although Bright Sites is an eCommerce platform built specifically for distributors in the Promotional Products Industry, we belive it’s important to provide users with a modern and beautiful store to shop in!  Because Company Stores are mostly used internally, they have a reputation for looking more antiquated than other online shopping sites. To that, we say no more!

Use these elements in your Company Store to create a fun and familiar online shopping experience for your clients:

Filtering Navigation – This feature helps shoppers narrow down their search results on a category page so they find that perfect product.

Product Reviews – On the product page, users are able to give their honest opinion about that particular product (just a heads up, you can approve these comments before they show on the page).

Recently Viewed Products – Don’t let the shopper lose track of other products they’re browsing, recently viewed products will show just below the main product.

Related Products – Why not allow the shopper to see other similar products, for variety sake! You can set these or let the system auto-populate.

Connections to Social Media – When there’s a cool product out there that a shopper absolutely loves, let them shout it from the rooftop – or, Facebook, Twitter, Google+, and LinkedIn

Read more about Retail Features here: Promo Stores, Retail Style. The Importance of Retail Elements to Your Company Store

 

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